On the business of Instagramming food…
A professional food Instagrammer who works directly with restaurants to make their dishes more shareable on social media, opened up about his top tips for taking food photos in an interview with “Good Morning America.”
Dillon Burke, 27, the co-founder of “Front of House,” a digital branding and marketing firm that helps restaurants market their food on social media, told ABC News that Instagramming food is “a real business.”
Burke, who has a background in photography, added that “almost all” restaurants are working to make their food more shareable on social media in some way.
“We’re now in this space where hashtags come to play, and location tags,” Burke said, adding that his business enters the equation because “if you’re running a restaurant you probably don’t have time” to manage social media handles as well.
Trend on at ABC News.