Food companies, on the other hand, spend a lot of time thinking about packaging as a way to communicate a company’s brand and make consumers love their products. More substantively than cosmetic details like labels or logos, a food’s container can suggest whimsy, environmental consciousness, or high technology. Packaging provides consumers’ first and last impressions of a product. It can enhance, or ruin, an eater’s experience.
And now, advances in food packaging technology will make food storage and preparation simpler. With consumers ever more obsessed with sleek technology, curbing food waste, and minimizing health risks to themselves and the environment, food packaging is undergoing a research renaissance. Here are the most interesting developments.
1. Edible packaging…
Read on about food packaging developments with The Plate.